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The precision beef network with producers at the heart

Breedr is on a mission to empower farmers with the tools to produce environmentally and commercially sustainable meat, safeguarding the future of their businesses and the planet.

How Breedr works

Our vision

“I started Breedr in 2018 with the simple aim of helping farmers like my parents prove the quality of their livestock and earn a greater share of the returns.

What started with a handful of farms has grown into a network of thousands of farmers. Together we form the precision livestock network, a thriving community of forward-thinking farmers backed by our world-leading animal productivity, trading & cashflow technology.”

Ian Wheal
Founder & CEO

Our guiding values 

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Make tech that just works

We know how tough farming can be, which is why everything in our app is designed to make farm life easier, faster and as paper-free as possible.

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Always aim for extraordinary

We deliver innovation that matters. We’re forward-thinking and ambitious, always looking for creative ways to solve tough problems.

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Be a force for positive change

We’re committed to bringing environmental sustainability to farming by being brave and disruptive, to make a difference for our farmers, our team and our community.

A few of the people behind Breedr

Ian Wheal

Founder & CEO

James Law

COO

Trevor Tuell

Head of Business Development

Nikki Kasser

Head of Customer Success

James Wright

Head of Growth and Marketing

Paige Savery

Chief of Staff

Jess Frankel

Commercial Director (Australia)

Guy Ficeto

Head of Enterprise Sales

Want to join our team?

If you're ambitious, have a thing for livestock, and love data, step this way!

Careers at Breedr

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Join our team and revolutionise the livestock industry

Commercial Strategy Manager (BRD-009)

Breedr is digitizing the global beef supply chain across the US, UK, and Australia. We've just closed our Series B and are moving from proving the product to scaling it commercially in three markets with very different structures, buyers and price sensitivities.

We’re looking for a Commercial Strategy Manager to help shape and execute Breedr’s product strategy as we scale across products and markets. This role sits at the intersection of commercial strategy, product strategy, and execution, translating market opportunities and customer needs into clear product propositions, pricing strategies, and successful launches.

The ideal candidate is highly analytical and comfortable moving between strategic questions and hands-on delivery. We’re particularly interested in candidates with management consulting or similar strategic backgrounds who have moved into product, technology, or operating roles.

Austin, Texas 

Please send your CV and covering letter to careers@breedr.co , reference BRD-009

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